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The Biggest Mistake in Advertising is…
The biggest mistake in advertising is failing to understand your audience. Everything—your message, your medium, your timing, even your budget—hinges on knowing who you’re talking to. When advertisers make assumptions
25 Ways to Develop a Growth Mindset
25 Ways to Develop a Growth Mindset 1. Acknowledge and embrace imperfections. Hiding from your weaknesses means you’ll never overcome them. 2. View challenges as
Smart Marketing on a Budget
Marketing doesn’t have to drain your bank account to be effective. In fact, some of the most successful small businesses are built on creative, low-cost
Do I Really Need a Website?
If you’re between 40 and 60 and running a business, you may be asking yourself: Do I really need a website? After all, you’ve gotten by this
SEO is a MUST!
Businesses are losing millions of dollars in potential revenue due to improperly configured SEO settings that fail to communicate effectively with search engines. To maximize